WHAT WE DO
There is nothing we enjoy more than helping clients figure out who they are and how they want to describe themselves to their target audiences—through creative marketing strategies and compelling content creation. We partner with clients to leverage and grow their businesses through the following core competencies.
STRATEGY
Strategy is the lifeblood of your marketing efforts. We don't just say "strategy before tactics," we live by it. Before diving into creative, it's essential to figure out why we're doing what we're doing. Deep thought and brainstorming happen at this stage—and we love digging in to find out who you and your audiences are, how you want to communicate with them and where. Strategy fuels us—it's our lifeblood too.
Market Research
Audience segmentation
Personas
Competitive audit
Positioning and messaging
Communications planning
Social media strategy
BRAND
Everyone loves the fancy shiny. Enter... your brand. First impressions are everything. So, who are you? How do you want to be perceived? From your name and logo to the colors you pick for your images you post on social media, branding is definitely the fun part, but it's also a ridiculously important part. Let's get serious about your fancy-shinyness and make a big impression.
Brand strategy
Brand hierarchy
Visual identity & design
Naming
CONTENT
Once you've gotten their attention, it's time to educate your audiences and spark action. Whether you're trying to establish yourself as a thought leader or describe your products, content has the power to influence, inform, engage and connect. We're your scribe and we're dedicated to communicating your value in a way that resonates.
Copywriting
B2B & B2C marketing
Content audit
Content strategy
Campaigns
Social media implementation
Work examples available upon request